AMD FX brand re-announced, Zambezi processors — just technically

After the lapse of many years, AMD has decided to revive products names with FX index, that was used for AMD Athlon processors long time ago. During Electronic Entertainment Expo (E3) event, AMD has once again introduced the FX brand. AMD confronts FX name with its high-end solutions for Desktop segment, targeted for gamers and computer enthusiasts.

The brand is reborn as a new platform — Scorpius — featuring HD 6900 family graphics cards, AMD 9-series chipsets and Zambezi processors. HD 6900 series cards has first hit the market last year, 9-series chipset were officially launched on the 1stof June 2011. FX series processors, a.k.a AMD Zambezi were originally planned to present today, however, the debut was delayed contrary to expectations.