Crucial, a leading global brand of memory and storage upgrades, today announced two product line additions to its highly successful Ballistix high-performance memory: Crucial Ballistix Tactical and Crucial Ballistix Elite lines. Building on the recent successful launch of the Crucial Ballistix Sport memory, these new product lines create a comprehensive high-performance memory portfolio addressing the needs of a broad range of users across performance memory segments. Whether casual enthusiast or hardcore gamer, the expanded Ballistix portfolio now provides a distinct choice of performance memory solutions and is available in a variety of speeds and densities, along with differentiated product features. The complete line of Ballistix memory features a new logo treatment and updated heat spreader designs, as well as a full range of products from low latency DDR2-800MHz up to high-speed DDR3-2133MHz. Additionally, 4GB densities will be available in DDR3-1600MHz, -1866MHz, and -2000MHz modules.
Designed for performance enthusiasts, gamers and power users, the Crucial Ballistix Tactical series provides increased speeds and lower latencies. With style in the forefront, this series features a black PCB and an integrated heat spreader for improved thermal design. Additionally, the new Ballistix Tactical series provides users with reliable DDR2 and DDR3 memory in a variety of speeds and densities that are ideal for system stability and compatibility while ramping up performance.
Available in DDR3 for compatibility with the latest cutting-edge platforms, the new Crucial Ballistix Elite series is designed for extreme enthusiasts and gamers. With advanced speeds and timings designed to support the latest technology platforms, the new Ballistix Elite line comprises the latest technical features and choice components, such as enhanced mechanical designs for the heat spreader, black PCBs, and integrated thermal sensors.
Jeremy Mortenson, senior product manager, said:
As the Memory Experts and a leading brand in the memory industry for more than 15 years, Crucial continues to demonstrate a commitment to the DRAM category with this new segmented Ballistix offering. While others are focusing on other non-memory related products or dropping out of DRAM completely, Crucial remains focused and forward-thinking on its products.
We understand that memory is not a one-size-fits-all product — we know our users, we know their diverse needs, and we can fulfill those needs with a broad range of choices. By enhancing both the design and product features, we’re offering a comprehensive selection of Ballistix memory based on usage needs while building upon the stability and compatibility synonymous with the Crucial name.
The Crucial Ballistix Sport series, introduced in March 2011, is designed to provide mainstream users, and general PC enthusiasts with a reliable, no-hassle gaming experience. It offers standard timings and voltages for maximum memory stability and system compatibility, and industry-standard specifications require little or no BIOS configuration, resulting in easy product installation.
The new Crucial Ballistix Tactical and Ballistix Elite product lines will be available in September 2011 on crucial.com and through global channel partners. The Crucial Ballistix Sport series is available now at Amazon.com, Tigerdirect.com, and Newegg.com, and will be available with the new logo in September 2011.